Frédéric Audet

Frédéric Audet

Ottawa Design Lead, Nokia Joined over 5 years ago

  • 7 stories
  • Posted to 8 signs that you need a website redesign, Sep 11, 2019

    7 of these 8 points can be related to a faulty product, not a faulty website and last point is highly subjective.

    IMO I don't think DN is the best place to post this article. Try LinkedIn.

    0 points
  • Posted to Photo Creator 2.0: AI-based tool to make photo content for design and marketing, Jun 21, 2019


    0 points
  • Posted to How to land an agency role?, in reply to Joseph Barrientos , Jun 21, 2019

    "My issue with that is wouldn't they be less likely to hire someone with purely product and no agency experience?"

    That's a good question. IMO, if you find the right agency, they'll focus on making things right, not making things only look good. An agency winning the brand aspect of a project could easily be asked to consult, even champion the product side of the project. That means your expertise could come into play! Nurun are known for this... They do brand, strategy and product.

    "In your experience, when it comes to portfolio reviews what's the most important content or processes you expect to see/would like to see?"

    That really depends what role you're applying to. I hired people who were really good at translating strategy into bespoke interfaces, but also hired people who focused on product decisions and strategy—more UX driven.

    It all comes down to your T shape personality. You can be good at many things, but find what you're very special at. Build a portfolio so you can tell the story on how your approach projects and can effectively build strategies or/and translate strategies into nicely branded digital products.

    I'd be curious to hear what other people from DN have to say about this, but I believe product companies look for the journey when hiring people (process, design mindset), whereas agencies will focus on the result.

    0 points
  • Posted to How to land an agency role?, Jun 20, 2019

    You'll have to accept the reality of the agency world though. It's all about RFP's, winning those RFP's, then handing over the production work to team B.

    Find an agency with strong ethical values that are known for their expertise and play hard-to-get. Avoid joining an agency that relies on just a few clients, or that are part of large networks (think Publicis, Havas, Dentsu, etc).

    Also, learn to sell yourself. You'll have to present work to clients, which is probably going to be a whole new language to you. Client terms, not product terms.

    I worked for agencies, I owned a 25+ people agency for a few years and now I work in digital products, AMA.

    3 points
  • Posted to How to land an agency role?, in reply to Guy Meyer , Jun 20, 2019

    Well said.

    0 points
  • Posted to We need to calm our technology down, in reply to Joseph Barrientos , Jun 20, 2019

    Step 1 UX makes the notifications preferences better.

    Step 2 UX feels good about it, yay!

    Step 3 A PM notices a slight decrease in conversions.

    Step 4 Product growth is mandated to investigate, and recommends hiding notifications somewhere.

    Step 5 Go back to Step 1.

    1 point
  • Posted to This feels shady Dribbble, anyone else? , Jun 20, 2019

    0 points
  • Posted to Generative Posters from Women's World Cup 2019, Jun 20, 2019

    Interesting stuff! Feels very masculine though.

    0 points
  • Posted to AMA: The team behind Adobe's design system, Spectrum, in reply to Garth Braithwaite , May 31, 2019

    Good reply

    0 points
  • Posted to Maintaining 4/8px consistency with odd elements., in reply to Raphael Loder , May 31, 2019

    Area17 are EXPECTS at this, thanks for pointing it out!

    1 point
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