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Designer Advocate at Figma Joined almost 3 years ago
Thanks so much, Brennan!
Hi! I'm Tom, a Designer Advocate at Figma. Want to share that Figma Plugins are live today. You can see whats available so far at figma.com/plugins.
Developer documentation to make your own plugin is at figma.com/developers. With our platform we put extra effort into making plugins easy to build, easy to install, and stable. To read more about that check out this blog post: https://www.figma.com/blog/introducing-figma-plugins/
I'll be around today to answer any questions or comments!
This is cool. A copy SVG code to clipboard button would be cool too.
What does "upselling a full brand package" mean? Are you actually talking full gamut of the word "brand" or are you actually talking visual identity? I think that distinction can make a difference since those two are often use interchangeably and not the same thing though the latter is a crucial part of the "greater whole" (brand). There are lots of other drivers of brand perception outside visuals.
Only tackling the logo means customers only have the logo to rely on when identifying. Having more visual and linguistic cohesion, overtime, will make the things you produce recognizable from many angles without even having to see the logo or your name. It also gives you other visual cues to leverage so you can more tactfully and sparingly use your logo when it makes sense.
It may help to just get out of the "logo design" business and start selling visual identity packages at different scales that include logo design. In my experience the customers that come looking for a logo exclusively are bad news (and often cost driven) and require a lot of education. You can help educate them and scale up the size of the package based on their budget/needs, but basically you need them to understand that there is not a single successful brand that has been built on only a great logo. Heck...look at Muji. You can always start small and build a more cohesive identity system as they grow and have the need for more, but at least you start off establishing a trusting relationship that you are only prepared to sell them the minimum viable package to be successful (which will most likely not just a logo).
In my experience, there are a lot of wins for the customer when you convince them to play the long game. It means they are paying you more upfront to arm them with an arsenal of available tools, standards/guidelines and templates to ensure consistency, all while making it easier for them to roll out on-brand deliverables without having to scramble and pay someone more to do these things in isolation as one offs.
Incase City Compact https://www.incase.com/products/bags/backpacks/city-compact-backpack
is doing the trick for me. 15" padded laptop sleeve and room for notebooks, chargers/adaptors. Small silky smooth lined pocket at the top. Minimal looks. In a pinch I've even travelled with 2 x 15" laptops + 2 chargers + headphones + notebook + adaptors + mouse, and it still maintains a nice compact form.
Steve Schoger is super legit. Going to see a talk from him in Waterloo (local to me) tomorrow and can't wait for it!
Np! Hope its helpful!
Check out the data table I created with nested components in Figma as part of this Material design resource:
(the data grids are on the far right arboard).
Usually what I like to do is assemble a basic table using nested components. I try to keep it as modular as possible. For most standard tables, I find its useful to have the columns as components, and the rows as a repeating separate component. If you make the columns as part of your row, its harder to customize since you need to detach and break the component to modify the contents. You can sort of make your own repeat grids.
Take a component (one row for example). Then make a new component with that row duplicated 20-30x. Then turn that grid into a component. Set the constraints to those nested rows to be Left and Right + Top. There is a feature in Figma called “clip content”. If you enable this, you can resize the component, and it will crop the repeat grid. So when you want more, you just drag it down to expand the size and reveal more rows.
Once I have all the setup, I package them up all assembled in a component to create a sample table. When I need a table, I drop in the sample table from our shared library, break it apart, and configure all the nested components how I want them.
Posted a bit about it here: https://twitter.com/negativespaceca/status/1002635034505850880
Thanks for sharing this. Woodworking has become a huge outlet for me to get away from the computer and disconnect. The process of turning raw materials into physical object is very therapeutic and rewarding. Hit me up if you ever want someone to chat about woodworking, tools, etc. Subscribed to your channel!
That was exactly my reaction as well. Super excited to play around with those features!
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