Nelson Taruc

Nelson Taruc

This house, this street, Chicago! Principal Designer (nee Design Director), Lextech Joined over 5 years ago

  • 4 stories
  • Posted to New Yahoo! logo, Sep 24, 2019

    I grew up admiring Bierut as a designer, but first Slack and now Yahoo! are major letdowns. It feels like his team is coasting on Pentagram's reputation and history, rather than pushing boundaries and forging a mark that can endure. It's presented nicely, but at the end of day, this Yahoo! logo is safe, generic and unmemorable.

    5 points
  • Posted to Figma users be like:, Aug 30, 2019

    The twitter video was funny, but someday Figma users won't even care enough about Sketch to bother posting. That is the day Bohemian should really worry about.

    Now that I've converted our design team to Figma, I've stopped comparing the two. I hope Sketch improves for the sake of their current users, but it doesn't really matter to me what happens to Sketch.

    3 points
  • Posted to Figma Plugins, in reply to Matthew O'Connor , Aug 02, 2019

    First off, totally agree about tool choice. End users of digital products don't know or care whether the interface was designed in Sketch, Figma, XD, etc. Whatever helps you ship your best design is your best tool.

    That said, as someone who used Sketch for four years before switching to Figma, I think I can objectively point out a few things that put Sketch in a tougher spot today.

    First, Figma works on PCs. Sketch does not. You may care less if you are on a Mac, but there are many enterprise organizations still stuck in PC land.

    Second, you can collaborate in real time in Figma. You can't in Sketch today.

    Sketch won't be able to roll out those features until 2020, if ever. That said, Sketch is far from dead … but just as Sketch changed the game a few years back, it feels like Sketch is now the incumbent, not the innovator, in this space.

    1 point
  • Posted to Maintaining 4/8px consistency with odd elements., May 31, 2019

    So to answer your question, is it wrong … that's up to you to decide.

    For me, it becomes problematic because now you have two things that are "breaking" your design grid: the 1 px line and the 33 px tall group.

    That said, you can fix this easily by making your line 2px or putting it inside a container box. Additional details here

    0 points
  • Posted to Icons: avoid temptation and start with user needs (NHS digital), Apr 15, 2019

    Interesting read, good to see the focus on user research.

    If the intent was to reduce the icon footprint, I'm curious what research they had around:

    a) using the chevrons instead of arrows for pagination

    b) why the red x wasn't a circle with a slash through it (to avoid confusion with the close icon)

    c) why some icons have dark fill (e.g. plus and minus) rather than hollow fill

    I'm also curious how the arrow right circle, how well that tested positioned left vs. right of the CTA text (unless it is just a style thing to keep it on the left).

    Ben Cullimore, if you happen to read this, would love to get your advice on this!

    0 points
  • Posted to A couple weeks to rework a design system. Where to start?, in reply to Andrew Richardson , Apr 10, 2019

    OK, here's how I've done it.

    1. Take inventory of all existing components, rate on scale of 1 to 5 (e.g. 1 is terribly broken to 5 perfect, no changes).
    2. Do a gap analysis of missing components, rate on same scale (e.g. 1 is urgent add to 5 not really needed)
    3. With these two lists, draw a bright line to define the absolute minimum list of components you need to launch the new DLS. This is your new launch roadmap.
    4. Show that list to the lead dev, product owner and/or executive sponsor, get them to agree on priority, make sure there aren't any technical challenges that might invalidate your roadmap.

    The goal is not to get everything done in two weeks, but to get everyone to agree on a component roadmap and timeline, which will likely be more than two weeks.

    FWIW we use Figma too and we build components way ahead of the developer roadmap, to explore, refine and get early feedback. Good luck!

    1 point
  • Posted to Helvetica Now, Apr 10, 2019

    From the company that brought you Comic Sans Pro…

    Ha! Sorry, couldn't resist.

    Seriously, as a fan of Vignelli's type restraint, this is an awesome recalibration of a classic font, with a lot more flexibility built in. Looking forward to using it.

    6 points
  • Posted to A couple weeks to rework a design system. Where to start?, Apr 06, 2019

    I have some ideas but depends on the answer to this question: Is your DLS backed by a code library or would everything new in your DLS get coded from scratch no matter what?

    0 points
  • Posted to The Design of Apple's Credit Card, in reply to Arun Venkatesan , Mar 28, 2019

    No attribution needed or desired. My comment is now MIT License open source. =)

    13 points
  • Posted to The Design of Apple's Credit Card, Mar 28, 2019

    Arun, enjoyed reading this! Regarding titanium, the other benefit is (I'm guessing) that the card can be more easily recycled vs. plastic. In addition, because there is no expiration date, the card is designed to last longer, compared to plastic cards that are typically tossed and replaced every few years because of expiration dates. It might be nothing more than perception, but the switch away from disposable plastic is consistent with Apple's stance on the environment and use of renewable materials.

    8 points
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