Be nice. Or else.
Unfortunately, I'm not a fan on first impression. Part of this is probably down to the monitor I'm viewing on which is my work machine so is comically widescreen 34" which makes the text on the site giant.
Contrary to others I suppose, I find giant text hard to process because there's so little on the screen it's hard to get a feel for a chunk of text a few lines at a time so like others have mentioned it might be worth capping that size a little.
I'd also say with the homepage in particular that if you're going for a typography based design that source sans may not be the most inspiring choice - it does the job in that it's clear enough but I think you could play around with other fonts and pairings a little more.
It's not that difficult to piece together.
Nike have a lot of great media assets easily available for anyone to play around with and a culture of experimenting with different ways to do stuff so it's not a massive stretch to think that although these are just speculative and "fun" dribbble shots, that Nike would potentially commission an agency or freelancer to do something a little out-there.
That said, there's a lot of old fashioned like hunting going on with this sort of shot but again - it's not a mystery as to why - the more likes and views you get, the higher your profile becomes on what is a busy site and the more leads you'll generate for work.
I saw this a while back about the recruitment process at Nike which might be an interesting related bit of content for those who've not seen it - http://www.vanschneider.com/how-to-get-a-design-job-at-nike/
Am I right in thinking this is just a jazzy notepad?!
The stickermule one is a gallery of shots of their products
Step 1.5: Have a nice office
We've had this question a couple of times so I dropped a version of our internal doc we share with clients here: Trello and Kanban project management
It's not gospel and it does vary from client to client for us but hopefully provides some idea of how we set up and manage most of our projects.
Be nice. Or else.
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