Head of Creative Joined over 2 years ago

  • 3 stories
  • Posted to Should I learn prototyping in After Effects or apps like Flinto, Apr 24, 2018

    It wouldn't hurt to learn both...

    But if you had to choose one of the other, I would say focus upon a powerful, yet straightforward option such as Principle or Flinto.

    They are purpose made for interaction design, so you can actually try the concept with your device. That's much quicker and stronger means of validating your idea than watching a pre-set timeline animation.

    However, AE has much greater power and control for pushing boundaries of interaction design... think dribbble shots... you can also export to Lottie, which is relatively easy for the dev to integrate to delight users with animation in your app.

    So that's why I say both... but with a 60/40 sway towards Principle & Flinto :)

    0 points
  • Posted to My new portfolio: Please give me feedback., in reply to Ray Besiga , Apr 17, 2018

    Most welcome Ray. You're onto something beautiful here :)

    2 points
  • Posted to My new portfolio: Please give me feedback., Apr 17, 2018

    Nice. I really like where it's going.


    • I would get rid of the social links at the top. Why tempt people to leave the site as soon as they've landed upon it?

    • Consider a different presentation for your projects than your portfolio page though, perhaps one or two key projects, with a CTA to view all projects beneath. Re-using the same presentation as the project page seems like a bit of a shortcut. You could break up the images and text into overlapping blocks as per iota.org if you wanted a more interesting presentation here.

    • Perhaps link to your latest writing piece on this page as well, again with a CTA to view your full writing page.

    • Basically use it as a portal to your other pages with CTA for each, but without using the same components over again.

    • Try dressing up the businesses you have worked with. Some designers scoff at the "logo graveyard" but the bullet point list on the landing page looks like it should be on the about page.


    • Maybe reduce the amount of descriptive writing under each project at this level. User behaviour is to scan, which is a struggle when you have this much visual noise. I become weary.

    • Instead of paragraphs, consider bullet points for role, sector, year and so on. This makes scanning much easier. The portfolio images look nice though, with the exception of the Envision image. Seems a bit too raw.

    Project Pages

    • You need to include a breakdown of the process, approach and methodology for each project. Illustrate your journey to the solution: work in progress, or sketches. It adds credence to your professionalism. At the moment there is just not enough info on each project. Linking off-site is not sufficient.

    Writing page

    • I appreciate the minimalism. Spacing seems a bit off all round. Maybe more padding around each link/descriptive block and less padding underneath the introduction.

    • Links may look good underlined, but they stand out well as it is.

    About page

    • Favourite page by far. I love this. No suggestions.

    Overall, great direction. Nice work.

    11 points
  • Posted to Pentagram's American Express brand refresh, Apr 10, 2018

    The AMEX crop looks like a digital accident. Not a happy one.

    4 points
  • Posted to Lisk Relaunch, Mar 17, 2018

    I watched the launch. Impressed all round. Great job.

    1 point
  • Posted to SVG timeline based animators. What have we got?, Mar 16, 2018

    OK, Keyshape wins by a country mile.

    0 points
  • Posted to SVG timeline based animators. What have we got?, Mar 16, 2018

    Come on DN, I know you're out there.

    Put the soy latte's down and help out a lost soul... pretty please XD

    0 points
  • Posted to UX Designers - How do you Spec?, in reply to George Brown , Mar 08, 2018

    Agreed. If the files are delivered correctly and devs have access to the right tools i.e. Zeplin or Invision Inspect, then I can't see any need for an intermediary. These will automate most of the hard work.

    Unless you want the extra work, of course.

    3 points
  • Posted to Site Design: Aero Mexico, Jul 31, 2017

    Switch to US site in utility nav if you're seeing the old version

    0 points
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