Cover-photo-2015-08-16_23_50_45__0000-237820150816-3-178z43s
Ashraf Ali

Ashraf Ali

Designer @ ashrafali.net Joined over 6 years ago via an invitation from Axel B.

  • 7 stories
  • 98 comments
  • 183 upvotes
  • Posted to Two Dribbble Invites! Expiring today!!, in reply to Nikhil Vootkur , Sep 25, 2019

    Thank you so much! Really really appreciate it.

    0 points
  • Posted to Two Dribbble Invites! Expiring today!!, Sep 23, 2019

    I’d love a dribble invite if you have one https://dribbble.com/nerveband

    0 points
  • Posted to Intercom Design: Principles, design process, job levels and more, Aug 21, 2019

    First, I'd like to say, excellent work pushing to production. It looks visually stunning and the use of type is tasteful. The mobile breakpoint also comes off beautiful.

    I'm not sure if I am convinced about the hierarchy of the content.

    It seems the purpose of the site is to serve as a soft marketing tool to recruit more designers to work with Intercom. I would reposition the "What we believe" and "How we work" buckets higher up, above the blog posts and case studies. For me, when discerning what company I work with, it's so important for me to see how serious the company is about design. I can understand that best through a good vision for design.

    Perhaps even a table of contents for the page so that I know what to expect immediately as soon as I jump in.

    Having a "Learn more about intercom" or creating a brief aside about Intercom and the type of product it is can also speak better to the challenges designers would face while working with the company.

    I noticed that the Learn More links go to Google Docs links, which are probably like internal wiki links. The page would find more value integrating that content directly, even it's a subpage. At the very least, the design process looks so well thought out, I wonder if that was considered for implementation.

    Finally, just for overall visual hierarchy, I'd recommend that some of the descriptions and subtext have a softer color, so that the most important text is readable on a quick scroll.

    I hope some of this feedback helps! Thanks again for a great product. If y'all had a remote position, I'd jump right in and apply :)

    3 points
  • Posted to How to land an agency role?, Jun 20, 2019

    Woah, this is fascinating. I'm on the other end of the spectrum! I've been in agency world for the last 5 years and not been able to break into Senior role in Product Design. I'm also a jack-of-all-trades/generalist in my skillset so I empathize with you!

    I've worked up the ladder from Junior Art Director to Senior Interactive Art Director, all in agency land. It has been a fascinating and wonderful ride, with a lot of good learnings along the way.

    When it comes to your portfolio. the key thing for agencies is your understanding of client relationships and client work in general. Concepting and selling your concept work is highly valued from a work perspective—how strong is your idea? How interesting or captivating is it? Does it sell while being memorable and showstopping?

    I'd focus on showcasing through a client lens the projects that you work on. For instance, imagine if your client was ACME and you created a mobile app to crowdsource bicycle sharing. You'd say all the same things you'd say in a typical Product Designer portfolio, except frame the story as "client's problem" and "our solution to client's problem" along with things you learned along the way.

    Other things that help with breaking into agencies include: —Showcasing your collaboration skills with copy, editorial, project management, strategy, data, and account —Showcase your thinking with a design process that you embody, from start to finish —Apply to jobs via LinkedIn, through 2nd and 3rd degree connections and their related companies. Networking and relationships help you break in much quicker to a role. (If you are interested in a NY or DC role, lmk and I'd love to help out.)

    All in all, best of luck and God speed :) Feel free to send any other questions you have.

    2 points
  • Posted to Why do you think this community has died?, in reply to Steven Cavins , May 22, 2019

    Never wanted to smash the upvote button so much.

    8 points
  • Posted to Statsify: Visualize beautiful stats about web pages and websites, in reply to Alan Bi , Mar 08, 2019

    This is really awesome. I really appreciate you sharing this. I think it's a solid entry into a web app and a clever way to test the waters with your CS skills. Keep onward!

    1 point
  • Posted to Personal Site, Nov 26, 2018

    Hey! Thanks for sharing your portfolio. I like your loading symbol, that's a clever touch.

    I'd recommend replacing your dashes with em dashes (like —) and join together elements. It makes them look more cohesive than plain dashes connecting two elements.

    I'm curious, why did you show your older work first? In this instance, I'd like to see your latest work first because it clearly shows your capabilities right up front.

    For your latest project, it'd be nice to see a case study similar to your other projects.

    Overall, solid work on your brand and presentation!

    1 point
  • Posted to Are Figma and XD finally getting Sketch out of the picture in UI design?, in reply to Mike Stevenson , Oct 24, 2018

    I updated to Sketch 52, and admittedly, I have not worked with it extensively on a heavy project. I'll do that next and see if the performance issues with scrolling and panning have been resolved. Thanks for the heads up.

    0 points
  • Posted to Are Figma and XD finally getting Sketch out of the picture in UI design?, Oct 24, 2018

    I go back and forth between Sketch and XD. I actually switched fully to an XD environment from Photoshop for work and it has been fantastic. With XD's newest feature upgrades, it's just been improving at a solid, solid clip.

    Sketch is still great, but the UI bugs really get to me, a strange zoom lag here, some weird masking issues, etc. I don't think Sketch is going away any time soon though. It's the contender still bringing a better user interface and more flexible plugin options.

    As for Figma, the SAAS model throws me off. It's similar to Framer. It's easier to do a corporate buy of Adobe, since we already use all their other apps. How do we convince a company to also buy in to Figma or Framer for workflows and get licenses for dozens of designers + auxiliary workers?

    5 points
  • Posted to Design System Repo, Apr 09, 2018

    Glad that Jad Limcaco made this website. It's a simple, easy to navigate website for an important topic for designers. We need more niche design websites like this (and more people to talk about their work in a constructive manner. Kudos!

    1 point
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