Cover-photo-2015-08-16_23_50_45__0000-237820150816-3-178z43s
Ashraf Ali

Ashraf Ali

Designer @ ashrafali.net Joined about 6 years ago via an invitation from Axel B.

  • 7 stories
  • 95 comments
  • 182 upvotes
  • Posted to How to land an agency role?, Jun 20, 2019

    Woah, this is fascinating. I'm on the other end of the spectrum! I've been in agency world for the last 5 years and not been able to break into Senior role in Product Design. I'm also a jack-of-all-trades/generalist in my skillset so I empathize with you!

    I've worked up the ladder from Junior Art Director to Senior Interactive Art Director, all in agency land. It has been a fascinating and wonderful ride, with a lot of good learnings along the way.

    When it comes to your portfolio. the key thing for agencies is your understanding of client relationships and client work in general. Concepting and selling your concept work is highly valued from a work perspective—how strong is your idea? How interesting or captivating is it? Does it sell while being memorable and showstopping?

    I'd focus on showcasing through a client lens the projects that you work on. For instance, imagine if your client was ACME and you created a mobile app to crowdsource bicycle sharing. You'd say all the same things you'd say in a typical Product Designer portfolio, except frame the story as "client's problem" and "our solution to client's problem" along with things you learned along the way.

    Other things that help with breaking into agencies include: —Showcasing your collaboration skills with copy, editorial, project management, strategy, data, and account —Showcase your thinking with a design process that you embody, from start to finish —Apply to jobs via LinkedIn, through 2nd and 3rd degree connections and their related companies. Networking and relationships help you break in much quicker to a role. (If you are interested in a NY or DC role, lmk and I'd love to help out.)

    All in all, best of luck and God speed :) Feel free to send any other questions you have.

    2 points
  • Posted to Why do you think this community has died?, in reply to Steven Cavins , May 22, 2019

    Never wanted to smash the upvote button so much.

    8 points
  • Posted to Statsify: Visualize beautiful stats about web pages and websites, in reply to Alan Bi , Mar 08, 2019

    This is really awesome. I really appreciate you sharing this. I think it's a solid entry into a web app and a clever way to test the waters with your CS skills. Keep onward!

    1 point
  • Posted to Personal Site, Nov 26, 2018

    Hey! Thanks for sharing your portfolio. I like your loading symbol, that's a clever touch.

    I'd recommend replacing your dashes with em dashes (like —) and join together elements. It makes them look more cohesive than plain dashes connecting two elements.

    I'm curious, why did you show your older work first? In this instance, I'd like to see your latest work first because it clearly shows your capabilities right up front.

    For your latest project, it'd be nice to see a case study similar to your other projects.

    Overall, solid work on your brand and presentation!

    1 point
  • Posted to Are Figma and XD finally getting Sketch out of the picture in UI design?, in reply to Mike Stevenson , Oct 24, 2018

    I updated to Sketch 52, and admittedly, I have not worked with it extensively on a heavy project. I'll do that next and see if the performance issues with scrolling and panning have been resolved. Thanks for the heads up.

    0 points
  • Posted to Are Figma and XD finally getting Sketch out of the picture in UI design?, Oct 24, 2018

    I go back and forth between Sketch and XD. I actually switched fully to an XD environment from Photoshop for work and it has been fantastic. With XD's newest feature upgrades, it's just been improving at a solid, solid clip.

    Sketch is still great, but the UI bugs really get to me, a strange zoom lag here, some weird masking issues, etc. I don't think Sketch is going away any time soon though. It's the contender still bringing a better user interface and more flexible plugin options.

    As for Figma, the SAAS model throws me off. It's similar to Framer. It's easier to do a corporate buy of Adobe, since we already use all their other apps. How do we convince a company to also buy in to Figma or Framer for workflows and get licenses for dozens of designers + auxiliary workers?

    5 points
  • Posted to Design System Repo, Apr 09, 2018

    Glad that Jad Limcaco made this website. It's a simple, easy to navigate website for an important topic for designers. We need more niche design websites like this (and more people to talk about their work in a constructive manner. Kudos!

    1 point
  • Posted to Design System Repo, in reply to M S , Apr 09, 2018

    It has visuals associated with the design system. It has articles associated with design systems. There is a clear way to contribute more resources to the website. That's a lot of differentiation. There is a clear benefit.

    1 point
  • Posted to Design System Repo, Apr 09, 2018

    The community needs more repositories for design when we are sorely lacking them for the industry. Your "personal bookmarks" is my "next design inspiration." Not sure what's wrong with that.

    Also, can you please qualify why Atlassian's design system is a "bad example"?

    Finally, there is a gigantic Plus icon on the top right of the website that lets you submit more examples to it. Not sure what you're looking for, like another Reddit/Designer News?

    This type of pessimism is so discouraging to other designers trying to help each other out. Constructive criticism or alternatives are appreciated rather than just website fatigue masquerading as annoyance.

    5 points
  • Posted to Used Flinto and After Effects, both, to create this. Source files in comment., Mar 23, 2018

    How much time did it take you to build this? Very cool!

    1 point
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