Spotify Wrapped (2018) (spotifywrapped.com)
over 4 years ago from Bryan Zavestoski, Product Design @ Zavzen Design
over 4 years ago from Bryan Zavestoski, Product Design @ Zavzen Design
I personally like the visuals quite a bit, but regardless of how you feel about them, I've seen this literally all over social media lately. Great idea, efficient design and extremely sharable with the summary image they provide. Brilliant!
Aesthetically it's alright, but not a fan of the copy, and I feel like previous years had way more detail.
Also can Spotify just take all the devs working on stuff like this and assign them to working on actual features like integration with Siri Shortcuts? You know the thing that would keep me from switching to Apple Music.
Can anyone think of a new feature Spotify has added in the last year? Because I can think of way more that they have removed.
A while back they added seamless mixing to playlists. It was working on some drum and bass playlists and it made it like a DJ set that never ended. Then for some reason they removed it. Bah. It was awesome.
It's still there, but it only work for "Electro" playlist made by Spotify. Not 100% tho, https://open.spotify.com/user/spotify/playlist/37i9dQZF1DX5Q27plkaOQ3?si=o59eKEJAQViTD9gXuQTY7Q Try this playlist for example.
Ah thanks for that. I wish they would let you turn it on for any playlist
Spotify didn't make this site, Active Theory did.
Then they have even less of an excuse for not building new features or making Spotify more competitive with Apple Music.
They're building new features, but they're just B2B not B2C. My prediction is that they'll direct their efforts at locking artists into their ecosystem by becoming a full label and offering artists a bunch of analytic on an extremely small scale. I think this approach will eventually change the direction of popular music and music starts to be designed more around these micro-anayltics.
What a miserable future for music.
Hopefully enough users abandon them despite locked-in artists to demonstrate this is not what we want, but I'm not optimistic.
I'm not sure I would be able to handle working on a product team that spends so little time improving the user's experience.
Well that's how popular music works already. It's the same as design. A team of songwriters (designers) look at current trends and any data they can to make new songs (designs) - It's just going to get more and more granular as they get more details.
It's all good though, most pop music has always been a bit shit. There will still be actual artists out there who create music based off feeling instead of analytics.
To clarify I meant less the actual music and more the means of delivering it to me.
I find the Spotify product extremely lacking, and the development of the product over the last year or two even worse (they have removed more useful features than they have added).
According to Spotify-people I have spoken to they are just focused on better artist tools and not on becoming their own exclusive label, but I am running out of reasons to stick with Spotify and not just switch to Apple Music. The artist tools don't change my experience, and 95% of the same artists are on each platform.
The product prioritization at many large startups and tech companies completely baffles me. People defend their choices as insuring the business stays alive, but I think the history of web products shows us just how often that doesn't work. The last Spotify revenue report shows that earnings per user are down, so clearly what they are trying isn't working.
/rant
Solid rant. I agree to be honest. It was pretty annoying when they removed the ability to send songs to people.
Love this, really like it when an app I use frequently holds up a mirror. Design is stunning. Well done.
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