This title, in combination with the color of the badge (which resembles Ask DN), is very misleading. It makes me—and likely others—think that this is a serious question posed by a DN user.
I think that there should be restrictions on what titles are allowed by advertisers who show native ads on DN.
Edit: interestingly, ”Sponsor:” prefaces the title when editing a comment:
Absolutely agree. I have clicked this Title several times for several days to see what is the question and what are the comments and until now I did not even know it was and AD.
That is not okay...
Hey Kevin / Kris... we most certainly want to be wary of situations like this, and ensure sponsorships are both noted as such and representative of the DN brand/audience.
Can I ask, where did you first see this story? (desktop, mobile, Twitter, etc)
For me it was desktop and on Designer News.
Make the sponsor badge look more unique, and dont allow headlines that are just a misleading conversation starter..?
Thanks for the response, Maxwell! I first saw this on DN desktop.
Alternatively you could pay for a subscription. Let's face it, using a 'back' button / shortcut is a massive ball ache.
we should make the sponsor icon pink with a big dollar sign on it so it's easy to avoid