I feel like that headline blows the idea out of proportion, giving users the affordances they need to be able to interact with the website is paramount to success regardless of aesthetic.
Absolutely, but there’s been lots of times when that message has been lost.
Remember iOS 7’s “use color to indicate interactivity”? GAH. I’m okay with regular reminders that minimalism can hurt the main jobs of an interface.
I think it was a pretty genius move by Apple.
- Pioneer a new confusing design style.
- Wait as everybody else copies them.
- Be the first to suddenly give up flat design.
Ta-da! You're now the only company on the market with sensible UIs!
They just need to get started on Phase 3. Any day now, Apple…
Ha! We can only hope. :) I’m not sure I want to go back to felt and linen, but I feel like borders on text buttons are pretty mandatory.
Basic UI/UX 101 advice with a click-bait headline.
I think the take-away from the video is not that flat design decreases efficiency but why. That's important to know if you are new to UX, coming from for example the print design world.
When I started to really understand the underlying principles of usability and interaction design I became a much better designer and helped me break away from "stealing" other design patterns. Before that it was harder to understanding why they worked.
Yes of course, but flat wasn't just an arbitrary trend: it was a responsive to high def screens and devices which made excessive graphics & textures look outright awful and costly (re: bandwidth.)
Besides whatever mystical planetary trend phases the culture goes through, I think the resurgence of textural and graphic elements can very much be afforded by SVG browser compatibility.
I welcome a return to skeumorphism. I think responsive design was a big reason flat flourished so much. It's easier to make a flat box flexible than a box with texture and subtle inner and outer shadows.
i am confused why they put out this video more than a year after she wrote the article. https://www.nngroup.com/articles/flat-design/
Probably because Nngroup has just recently started to publish Youtube videos