5 comments

  • Charlie PrattCharlie Pratt, almost 3 years ago

    The creative world cannot have enough of these behind-the-scenes stories. Brilliant stuff, inspiring, and encouraging. Thanks for sharing with us.

    8 points
  • Dirk HCM van BoxtelDirk HCM van Boxtel, almost 3 years ago

    For those who have never worked for one of the many, many, lesser-organised companies out there... for us it looks more like this:

    THE MAKING OF:

    • Marketing writes a brief brief (hah) which consists mainly of bullet points
    • External agency creates an animation to the best of their abilities
    • 20x "no we want this different" back-and-forths
    • "done".

    Heavy quotes around that last one, and no designer was ever involved.

    Believe it - it happens! :)

    7 points
  • Greg ChristianGreg Christian, almost 3 years ago (edited almost 3 years ago )

    Supa Spicy

    0 points