The question you have to consistently train everyone to ask: does this new technology that’s happening or that’s being released make it in any way cheaper, faster or easier for our customers to make progress in their lives? That’s the repetitive question you have to ask, whether you see Bluetooth or WiFi or cloud or mobile or touch or voice or audio or messaging or bots. You name it. Because if it does make it cheaper, faster or easier for customers to make progress, they’ll go there, and you’ll be busy writing up JIRA tickets.

This was pretty eye opening. The needs don't change, just the technology.

This page took a long time to load for me.

But the words... unreal. Really top-notch writing by Des.

Great read!