With us today is Kelsey Ruger, a UX consultant based out of Houston, Texas. Kelsey is a professor, a designer, a developer, and pretty much a jack of all trades. We met and got to know Kelsey because he's also a member of The Side Project Accelerator.
Kelsey has worked on web and mobile projects for Fortune 100 startups and agencies and was also named one of Houston’s 40 under 40 in 2012 by the Houston Business Journal. His mission is to help people use their creativity to make better things happen in the world. In this episode, he shares with us his method for coming up with ideas and how to build a dedicated audience using the concept of “1,000” true fans.
I got intrigued with Kelsey's concept of "1,000 true fans". After our chat with him, I realized that it's a powerful technique that could be useful to you too. So check it out and learn how Kelsey applies this to his blog and newsletter and why it is his key to building a sustainable side project.