Show DN: Meetup rebrand (blog.meetup.com)
7 years ago from Tony Gines, Señor Designer
7 years ago from Tony Gines, Señor Designer
The gif on their site drives me slightly insane. Looks like a super annoying bug where the user just can't scroll down.
Typical DN negativity in this thread. You guys constantly make me feel like designers are a bunch of curmudgeonly cynics.
The new brand looks fresh and informal - feels similar in tone to the Airbnb redesign. The typography seems to be inspired by the magic marker on your name tag that anyone who's been to meetup is familiar with.
I think it all fits with Meetup's community-oriented product. It feels a bit cartoonish maybe but I think that's in line with spirit of the product. The bright colors, duotone, and photography help support this look and feel too. It's the most original thing I've ever seen, but it fits the brand like a glove.
+1 I like it, solid work!
Duotone pictures remind me Spotify
Meatball logo. MEAT UP
I do appreciate the swarm concept.
"Each Meetup group is a different swarm, made unique by the people who join it and the interests they share. The new Meetup visual identity is inspired by this concept — a brand built by the crowd. [...] So, coming soon, each Meetup group will have an easy way to pick a symbol, customize it, and make the Meetup swarm their own."
well that's... a logo...
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