So goddamn brave of them.
(and sorry, my ultimate opinion is that it IS an update, and that it ultimately doesn't matter)
it's still worthy of a "cool design! can't wait to see more." dribbble comment.lol
Where will they go NEXT!?!?!?
Like the colors. good post!
This is actually a solid incremental change.
Great work. The logo is so iconic that any wild ideas would just tank. Instead they took what they had and made it simpler, which in turn made it more iconic.
I totally love them for being so brave. I love the typeface and the simplicity it brings to the brand. Makes for a much stronger branding.
The 1996 logo's "color comb" and more trustworthy, formal, professional typeface lent MasterCard a more distinct personality and portrayed it—appropriately—as a behemoth corporation who works hard to handle people's money securely. I have yet to hear a thoughtful justification for replacing it with a more generic, less fitting, "radically simple" (to what end?) sequel. Would anyone care to debate or discuss with me?