At Mesosphere we've set up a process that enables us to run usability tests every 2 weeks.
- We use Intercom, Pardot and PowWow to help us recruit users
- We offer gift card incentives
- We conduct the tests on-site or remotely via Hangouts
- We dedicate 1 day every 2 weeks and run 5 tests
- We test features that are built, design prototypes, and value hypothesis
How does this compare to how you and your team run usability tests? Any other recommendations?