It's just a bunch of large images on a soft background?
It's pretty, but not that interesting.
Not particularly. Have you not seen http://www.lingscars.com/ ?
I've never heard of this product. The site does look very nice, but fails at one major thing: What the hell is that thing, and why does anyone need it? Some body copy might help.
Agreed. Usually words and buttons of sorts help people understand things better. I appreciate them giving us the benefit of the doubt, but I'm totally lost.
It seems that they splurged on a great product photographer and amazing photo retoucher, but skipped getting a copywriter altogether. Kind of tragic. And yes, a button or two on the landing page might help too. :)
Agree. I had to look through the pdf just to work out the features, and then I searched for a while looking for a 'buy' button..
It looks gorgeous for sure, but this is probably 3rd time I stumbled upon to the Lapka website and I still don't exactly know what their personal environment device does.
Been everywhere on the site and still have no idea what Lapka is
Apparently no one ever told them that Content is King.
Not sure if it's trolling the design community or real.
It's beautiful, but not as a website. The photography is excellent, the artistry is good, but the design fails to accomplish its goals. I don't know much more about the products than when I arrived. The site doesn't scale down to mobile, breaking one of the inherent traits of the internet -- flexibility -- and siloing the site into a particular use case for particular demographics.
It's pretty, but it functions better as art than design. My humble opinion.
The thing that bothers me with this is that the white hand is monitoring their environment while the black hand is getting their BAC.
what does it even do though? what's the point of a marketing website if it doesn't ...market the product?
They have amazing design skills, but I can't help but feel like they're spinning their wheels on products that aren't really very interesting.. At least to me..
The purchase flow / reveal is actually quite nice.
I found some information (finally) http://downloads.mylapka.com/lapka-pem-set-fact-sheet.pdf
Real hands or CG?
So glad the breathalyser has a 360º. So glad.
Came here for the fingernails.