The design is clever. The hover state that fills with your items is cool. As I “reach” toward it with my mouse (possibly showing interest) it fills with real-world items… which makes me more interested in what it could do for me.
Only some of these hover states do that, however, so I hope that they add that effect for the rest.
Dude, that is cool! Love it.
love Grovemade products and their site design is quite simple and intuitive to use also
Their Lead Industrial Designer designed and prototyped our hardware device at Circle with Disney. I took a tour of their facility and process in Portland, OR in 2015 and they are insane and ruthless about quality. Love their philosophy of building things of quality the hard way.