Legitimate question—not trolling or trying to be critical: What's the main benefit / use case here? Who will use this?
To make RUN Posters of course.
I think this is targeted at advertising agencies. I could easily see it being used for a faster/cheaper alternative to creating comps in advertising. It would be a lot easier to create a model in the right pose/lighting/demographic than to endlessly search through stock photos to find the right photo. It could also help more precisely art direct illustrators or photographers.
Similarly, I also think it could make story-boarding a lot faster. Just find the right pose and trace!
I agree - the market for pre-visualization tools is growing. As a photographer, I used to use Cinema 4D to mock up shot concepts. This would be a much more streamlined tool. It's a pretty specific market, but it's definitely no dumber than some of the other things Adobe has tried to productize.
Thanks for the insight y'all!
This looks interesting, but why for characters only? Surely there's a much larger user base out there looking for 3D elements in general for use in their designs.
Perhaps this would be most useful for concept artists. But then it doesn't seem like you can define your own pose for the character, so again it seems a bit odd.