I'm so sick of these article titles.
Great UX is like a banana.
Actually the banana has a pretty badass UX
depends how you use it ;)
Yeah because I want to open my digital products and find spiders that give me an erection with their poison.
If you wrote that article, I would read it. And, if you illuminated some misunderstood part of the design process with a cupcake metaphor, that'd be a public service: simple, surprising metaphors are memorable. That's a good thing.
Insert some stupid metaphor about how a cupcake relates barely to design.
A cupcake is a regular cake with the only the features the user actually needs.
It has a little decoration, but not enough to take away from the core product.
Adding to that:
A cupcake has the same feel as the original creation. Because it is compact in size, it's easier for the user to digest and leaves them wanting more of your product.
And who doesn't love cupcakes? It's friendly and personable.
A cupcake is like a well placed CTA. Draws you in with a flourish and as soon as you bite, you're into the deeper, drier content.
Cupcakes are a UX disaster. You can't even bite it properly. You get icing all over your damn lips. Icing gets on your hands when you're trying to take off the cup wrapper. It's also so top heavy. It topples and crumbles over as you eat it.
That icing is 'marketing', that situation you just explained is viral. People see icing on your lips and want a cupcake.
A neatly consumed cupcake is an unshared, unknown cupcake.
How's a cupcake studio to grow with only a few customers they acquired via a facebook campaign?
I assume you're talking about this article:
It's not about design per se (the title also isn't a metaphor). It's more about how to think about product development. A cupcake has less risk than making a wedding cake for example. It's easier and faster to make. When the recipe is right, you can scale up.
The nugget from this article that's really important is about Gall's Law:
A complex system that works is invariably found to have evolved from a simple system that worked. A complex system designed from scratch never works and cannot be patched up to make it work. You have to start over with a working simple system.
Roses are red
Violets are blue
Heres your design
Pay me now
A cupcake is terrible design! It's always way too difficult to eat while getting the right amount of frosting.
Good design is a cupcake sandwich: https://www.youtube.com/watch?v=RyD-PwFMou4
I hear Eli Schiff is working on a 5-part series on how thinking good design is a cupcake is causing the downfall of our industry.
May include comparing Dribbble to cupcakes and ranting about people changing default system icons.
Good cupcake is a cupcake.
Why do people whine about headlines? Their sole purpose is to get your attention, and voila, in some form it worked. If I hadn't already read the article in question I'd go and look it up and probably read it, and voila, the headline worked.
That is their sole purpose, but there's a different between a) drawing attention and b) sensationalizing/whoring/cheapening. That's probably why he's whining. I myself don't take it issue with it, but I also don't really pay attention to stupid titles like 'Good design is a cupcake'. I've started to filter out clickbait.
I hate it because its almost BuzzFeed territory. ie: "Gorilla learns to drive, you won't believe what happens next".
I'm looking at you, Linkedin.
Fruit flies like a banana.
Life is like a box of chocolates.
I'm the PM for cupcakes. Clearly you were not our target market and we apologize. Perhaps you would like a twinkie or ho-ho better.
Design is not a cupcake unless it's good.
Good cupcake is a design. Discuss.