Three proposals have been submitted ranging from 20k to 100k. At the last minute a friend of the CD who runs a social media marketing agency came in and submitted a fourth proposal suggesting we just buy a $60 wordpress theme and spend the rest of the budget on social media marketing.
Obviously the business case is very strong, but this latest proposal strikes us all as a little crazy. However we're struggling to find reasons to object other than the theme wouldn't be bespoke.
We're a luxury men's magazine focusing on bespoke tailoring, expensive cars, that sort of junk... So this last option just seems a little heretical?
I'm worried the theme will be really limiting in creating new content types, and inflexible for advertisers.
Does anyone have experience in a similar situation?