Exactly my thoughts too. It's a little sad that this still has to be news, but I think it's a tiny step in the right direction.

Marc, I completely agree. Despite how much attention this is getting, it shouldn't be "news". To me, it's just as relevant as "Tim Cook likes ice cream".

But the important part, like you said, considering how some people act towards homosexuality, I hope that in some form or another it helps others.

I feel you, and your second point makes me think you agree with this, but a little note on your first point: We should care. That the CEO of one of the most important companies in the world is openly gay is an exciting sign of (slowly) changing times. That millions of people all over the world—even in countries like Russia, where homophobia still reigns unchecked— use products that are made under his supervision without knowing or caring about his sexual orientation is as worthy of our acknowledgement as the fact that America's 44th president is black.

Hopefully one day these kinds of things truly won't matter, but for now, they do matter, because they're fucking awesome.

When you consider where he is from (Alabama) is a place where people do still care, and care deeply, I for one give Tim a standing O.

The south is still way too slow to come to grips with tolerance, among so many other things. I know, because most of my family lives in the sticks and many of them are the epitome of the "white southern hick" stereotype. They do exist, ya'll.

Let's also not forget that one of Apple's largest trading partners, China, didn't even remove homosexuality from their official list of mental illnesses until as late as 2001, a mere 13 years ago.

Tim's bold essay should help place the bricks of tolerance, however small, in every direction worldwide. Bravo Tim. Bravo.

I feel the same, I like to think that my "not caring" attitude is what we should do. I actually care, and love seeing more and more important and powerful gay people, because it's tearing apart the homophobia. I felt the same way when Obama was elected, because it shows how evolved we are getting as a society. The problem is, you and I don't really care about a gay CEO or a black president, why should we, but the real problem is that there are still people out there that don't like or respect this, and still see races and gender and sexual orientation. I believe that it's due to the generation gap in the open-ness, and hopefully 2 generations will be enough to clear the most of the hatred and bigotry. Love everyone, respect everyone #makepeacenotwar

my thoughts exactly.

Hilarious!

I think this is an important story from our industry. I don't see how this shouldn't belong here.

So yeah, it's only the largest company in the world which has innovated technology with a focus on design over the last 25 years. So honest answer, a lot of Apple news is important.

Also, there is no news.minorityvault.com to post news about this.

Apple's success largely rests on its commitment to design, and understanding its values sets an example for others to follow. I've enjoyed the loose definition of what fits into Designer News, so for me this fits.

That being said this thread will be heavily moderated

Beyond bigotry an prejudice? Why?

My thoughts exactly. This wasn't exactly a secret, hadn't the media covered this before?

Still, great thing he's doing.