No. You're terribly wrong.
If you run your business you should target users and not focus on the product. I know countless of great products that failed because the owners didn't find a way to monetize and keep them alive. Terribly wrong. How can you even say to anyone to ignore the UX and focus on the products.
I'm sorry, but I think you over-thinked this concept.
In your opinion I'm a non-user of everything what I don't use and people who produce those things should not address or target me in any way. Which is against everything they teach you in marketing and economics.
I know you're probably a developer and haven't taken any marketing classes, but this is common knowledge.