I lost count on how many little amazing details I saw. Really beautiful work.
I use Wunderlist and I think it's a great tool. Clearly a whole bunch of work has been put into this new release and it looks awesome.
My feeling from the video, however, is that this is exactly the type of messaging that a lot of designers have been trying to get away from. The video feels very much along the lines of "come look at our new shiny thing" (http://insideintercom.io/the-dribbblisation-of-design/ etc) and makes very little attempt to even approach anything deeper.
Would love to hear what people think. (@zancler)
Damn, that's the last thing we wanted to portray. As a team we firmly care more about the character of Wunderlist than trends floating around the industry. But, it's a fair enough concern so I'm gonna try and change your mind :)
So I was looking through Dropbox and found a file from the first week we started working on Wunderlist 3: http://cl.ly/WWpy
September 20th 2013, just under 10 months ago. The entire design team at 6Wunderkinder (there's 6 of us) has been working every single day on Wunderlist 3. Around 15,000 man hours to put into perspective.
So my first counter-argument is that most Dribbble redesigns, and shiny screenshots and whatnot are never the product of 10 months work. Hell, we could have made a baby in that time. If I'm not mistaken, one of the issues people have with the "Dribbblisation" of design is that it's promoting cheap, quick design with zero thought process.
The next thing I wanna talk about is trends. Flat design, long shadows, hamburger icon animations or whatever. You don't see any of that in Wunderlist 3, because we really don't give a shit.
We have 5 different platforms to design for, and one of our main goals with Wunderlist is a universal feel whatever you're using. You should be able to work on your Chromebook, leave the office and whip open your iPhone and then get home, sit on the sofa with your iPad, and feel like you've been using the exact same app the entire time. If you look through Wunderlist 2 I believe you'll see that, and Wunderlist 3 pushes for that even more. If we did try and fit the trends on each platform and each device, then you may as well just download 5 different productivity apps for each device.
The last thing I wanna talk about is our internal beliefs. In the Design team, we have a few key principles in the character of Wunderlist: Our colours, backgrounds, typeface (Lato) and the pictograms (incredibly designed by our man Julius). This is what we consider when designing Wunderlist, rather than the Dribbble popular page. We don't see ourselves as UI, UX or Interaction designers, or any other title we could come up with; instead we're just Product Designers, we're designing Wunderlist and that's our Product.
I hope that's cleared it up for you, and to clarify that we are firmly about making Wunderlist fantastic universally, rather than any hashtag or trend that may roll through twitter. Let me know if you have any questions, I'm happy to talk all night about Wunderlist 3 :)
Thanks for the reply! I just want to clarify - I'm not saying there wasn't a lot of thought and effort put into it. As someone who has been there, it is clear to me that there was a ton of high quality work put into this.
I do think the messaging could be stronger in terms of letting some of those internal beliefs come through. What insights did you come across in your user research? What problems are people facing today when they try to make lists? How does Wunderlist address those issues and how does the design align with those principles? Every design has a story and I feel that telling that story helps people connect with what the product is trying to accomplish.
Again, I think you guys do have those pieces, I would just like to see it more in the video. It also helps reinforce the idea that design is involved in product decisions if companies start showing that in their messaging.
The video was a 60 second teaser, as I mentioned in a comment above, it's just like a movie trailer - we don't wanna give the whole story away.
When Wunderlist 3 launches and we're able to show off the whole product you can expect to see a full site outlining the full features, and several blog posts going into depth about the whole production process over the last year.
Not that this is a particularly valid reason for my next statement, but the level of your activity in this community is compelling, insomuch that I'm probably giving this app a good go round when it's released. What I perceive as your concern for the satisfaction of your users and the vehement protection of your app's reputation is endearing.
Thanks so much Daniel, it's great to hear. Wunderlist is a mass-market app, but since day one 6Wunderkinder has been a design focused company, and we really pride ourselves in the work we've put out, from Wunderlist 1, 2 and 3 and Wunderkit back in 2012. I, along with the rest of the Design team, can't wait to share the crazy amount of lessons and story of building Wunderlist 3 with the community. Cheers :)
Zander, if I could like this thing 15 times I would.
Loving the fact that you tried so hard to get it to feel unified regardless of platform, device or application. That's a noble cause and one that like said sometimes get left in the dust when it comes to the new shiny trends. You've really embraced your brand as well as making sure it functions then looks good.
Can't wait to learn more about the new design.
Thanks Chad, it means a lot! I think when you're able to see the full picture it'll be even more obvious. We'll be keeping the community posted on the launch, and you'll have your hands on Wunderlist 3 very soon.
I thought the video was great at showing off their main feature, i.e. real-time sync.
Normal people don't think about the "dribbblisation of design", they just see an Apple-style commercial for a really nifty to-do app, except unlike their current to-do app it also lets them share items with their colleagues.
I totally agree. That's not to say that it wasn't a well done video. But it didn't do anything for me. I was actually confused why it was composing music with the interactions. Awesome idea, but I think their time could have been better spent somewhere else. All said and done, talented designers, but what you design is just as important as how you design it. I'm sure the video sharpened their skills and they learned a lot doing it, but I doubt it was an effective endeavor as far as customer acquisition goes.
No offense boys, otherwise awesome motion design all around. :)
I really like Wunderlist -- It's my default for any sort of tasks, projects, and grocery lists... but I don't see what changes on here other than animations/look/feel. It already sync'd from my point of view.
I wish they made it easier to get people involved.. like let me share a list privately via link share .. and if someone signs up etc.. they then show up on my end as a user or it prompts for confirmation that they can edit or something... this would help me get other co-workers/partners etc using it easier.
Hey Adam, thanks for the feedback! With Wunderlist 3 we're introducing a brand new (very much needed) interface; real-time sync, public lists, a way faster app across all platforms, new conversations view and a bunch of other cool small features.
Have you already tried list sharing in Wunderlist? You can add multiple people to lists, comment, assign, send files with them and see who's on which list; this sounds kinda like what you're after? Though maybe I misunderstood your comment slightly. Let me know, or email me directly at email@example.com and we can discuss it further :)
Yes, yes, yes - you make me very happy!
Finally a flat edition of wunderlist! :)
Loved this video!
Exactly what I've been waiting for from them.
Nicely done! I really liked when Facebook came out with their Messenger app and explained their design process integrating delight with functionality to achieve an end result that wasn't platform specific and felt the same no matter where you took it.
Although I used Wunderlist for a very short period of time, I look forward to seeing the new design as seems to be following similar principles of delight and functionality. The cross-platform unification of the design looks quite interesting. All the best guys!
Crazy choreographic presentation! Dope!
Dayum. Get em, Joakim.
Hell yeah, get it son.
The video was amazing. The funny thing to me is that it appears to just be a synchronized todo list with a lot of very awesome animations on top. The core of this application could be built on top of Firebase in 1-2 days. What really brings this to life are the little details. Great work.
What's the font of the app?
A bit unrelated: how is your company built up, what happens if you hire a 7th person? Or will that never happen?
At 6Wunderkinder we have around 60 people, with roughly 40 working on production, and the remaining 20 on marketing, comms, corporate, sales and support. We're all fully focused on Wunderlist, and have been working on 3.0 daily for the last 9/10 months.
In the Design team there's 6 of us - Benedikt (CDO), Tim, Julius, Tom, Joakim and myself. Right now I can't divulge into too much detail about exactly how we structure the design team, but soon after launch we'll be writing an extensive blog post and talking in-depth about how we tackled Wunderlist 3 and the way we work.
We're not actively hiring designers right now, but we're always looking for cool people to join us, so anyone here that's interested just hit me up on Twitter or email me (address is in a comment above).
Ach so, I thought the name 6Wunderkinder was based on how many people you were.
Ah, no :) That's because of the 6 co-founders - Christian, Sebi, Robert, Charlette, Daniel and Jan.
I never liked Wunderlist. Looks way too much cliché for my taste.
What about a "geo-list" feature? The equivalent of leaving a note someplace for others to pickup and read. You could walk past a famous statue and receive a 'crowd-constructed' note from several others who have taken the time to tell you some interesting facts.
If you have played Dark Souls, think of the way players could leave notes for each other.
"To kill boss, do this, then that and then that - oh and watch out for this bit"
Does a list have to necessarily have to be something which is 'ticked off' or completed? Why not a step by step list, a plan of action, or something else entirely?
Hey Wayne, second reply :)
I think you're gonna enjoy Public Lists. I can't give too much info but geo-location and sharing is something we've been investing a lot of thought into and will be introducing some time in the near future. Keep an eye out, it's gonna rock.
I tried Wunderlist for a while but was realy only using it with another iphone user. Found the native reminders to be the easiest to use for sharing to-dos for my purpose.
Might try it again if I have a major project with multiple people and different devices.
edit: I keep coming back to my post - I don't want this to seem like I am knocking you guys! You build some of the most beautiful software. When I first saw version 2 I made sure everyone on my team had it installed; I got the impression that hundreds of hours had gone into the design, you really sweat the details.
I have just come off the back of reading Jony Ive's biography and your product was one of the software designs I thought of when thinking about other companies who care about this shit.
Your product looks great but I am going through a bit of a "back to basics" movement and finding the whole approach quite satisfying.
Relying on the native iOS and OSX Reminders applications - when linked tightly with Siri, are more than enough for what I need.
I already get:
Synced notes across all my devices via iCloud
Share notes with friends
Tight geo-location support (I get prompts to buy things on my shopping list when I go near specific stores)
Repeat, re-occurring reminders for things (Monthly reports, putting the bins out!)
WL really does look great, but the benefit you get by sticking to the native offerings is too great for me at the moment.
BTW, does the new Wunderlist have Siri integration?
Thanks for the feedback. I think I may have commented it somewhere above, roughly 2,500 hours of work (just on the design front).
Like any product, Wunderlist won't be for everyone. Our long term goal is to replace pen and paper; and on top of that with Wunderlist 3 we're diverging into some really cool areas with Public Lists and improved sharing. However, at it's heart, Wunderlist is just a great to-do app. One of our largest use cases is actually grocery lists, we have lots of Mums and Dads taking care of their shopping and errands through the app, so Wunderlist works perfectly in the office and at home.
I'd love to take you further through how I personally use Wunderlist both outside and inside of work, hopefully it can convince you to make the switch :) Let me know here or email me at firstname.lastname@example.org
PS. I'm not too sure on Siri integration, but it will hopefully be coming soon after Wunderlist 3.0.