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User Sign-ups

almost 5 years ago from , softstatic.co.uk

Hi Folks,

I am working on improving user sign-ups for a new start-up and I am interested in what products or services you typically use for capturing user emails at signup.

I am currently using mailchimp, and while the process works great, I feel the double opt-in approach to be somewhat off putting and overkill.

Is the campaign monitor approach the same or is there slicker alternatives out there?

Thanks, Rory

13 comments

  • Joel LJoel L, almost 5 years ago

    Use a transactional email service such as Mandrill, Amazon's SES, Postmark, etc — Mailchimp is meant for newsletters, and has double opt-in for that reason.

    Transactional email providers assume you're actually only sending "transactional" messages such as "forgot password" emails, account activity reports, order confirmations, etc.

    (But note that transactional email service providers don't allow you to send (often unwanted, whether you want to believe that or not!) newsletters to all your users, and will likely block you for doing that)

    2 points
    • Rory McCawl, almost 5 years ago

      Thanks for the simple explanation, I managed to set-up a form that auto responds to the subscriber using the Mandrill API.

      0 points
      • Joel LJoel L, almost 5 years ago

        Cool.

        I think I also misunderstood your initial question a bit — I thought you're talking about handling in-app user emails (or something like that), not a "Waiting list"-type situation.

        In your case, using an actual "newsletter" provider could be a simpler choice (and I see you found relevant suggestions from other commenters.)

        1 point
  • Romain DardourRomain Dardour, almost 5 years ago

    You could use http://hull.io (disclaimer: I work there) to have a user identity layer in minutes w/o backend code and let them create accounts (even just by inputting an email) instead of just filling a list which you will have to convert later. Our product will let you send great reengagement/lifecycle emails afterwards

    As a bonus you could offer Facebook/github/whatever signup too.

    2 points
    • Rory McCawl, almost 5 years ago

      Thank's for the reply, It sound's like a really useful product, I may get the team to check it out for the web app accounts.

      0 points
  • Vince SchwidderVince Schwidder, almost 5 years ago

    Campaign Monitor doesn't require double opt-in, it's optional. We've been using it for http://pushh.co and it's working great.

    1 point
    • Rory McCawl, almost 5 years ago

      Cheers for Clarifying this, as I mentioned above I got something working with Mandrill API, but for something as simple as the beta signups Campaign Monitor seems like a great choice. I've also got a version of this working and the emails popping into the list within Campaign Monitor. Very painless. May go with this for now. And use Mandrill for other task, such as password resets etc.

      0 points
  • Paula BorowskaPaula Borowska, almost 5 years ago

    I believe you can opt out from the double opt-in in MailChimp. I'm pretty sure I don't use it on my mailing lists specifically because it's just terrible.

    1 point
  • Miguel Solorio, almost 5 years ago

    I believe there is no way to avoid the double opt-in in Mail Chimp unless you use their API or manually import. If you don't want to create something from scratch, you can use Chimp Champ's "Able Form" which allows you to create the same form except without a double opt-in. The free account gives you up to 100 entries with 1 form. I've been using it for a few months and is working smoothly. If only Mail Chimp would offer this as an option :/

    1 point
  • Laura McGuiganLaura McGuigan, almost 5 years ago

    We used to use Hubspot and now use Marketo + Salesforce (for our marketing and sales teams to track user life cycle) for capturing users. Not sure that's what you are looking for, but it may help.

    0 points
  • Jason CJason C, almost 5 years ago

    We used SendGrid on a recent project, and it worked beautifully. You basically control subscriptions, registration, e-mail templates, etc. all within your own application, then you rely on SendGrid to handle the actual sending of those emails. There's a lot more work involved, but it's a very flexible solution.

    0 points
  • Raphael LoderRaphael Loder, almost 5 years ago

    Interested in this as well!

    0 points