Jony Ive would probably want control over the industrial design.
Agreed. Why go work under Ive when he can helm a wide range of projects? I'm sure he's not hurting for interesting clients these days.
If the wearable rumours are true, they likely bought Beats for the expertise on positioning a technology product as a fashion icon.
The speculation here reads like gossip in a tabloid.
Is is that hard to believe that someone simply wouldn't want to join Apple? Sounds like he has much more freedom doing exactly what he's doing.