This is my favorite smart watch concept to date. Too many of the concepts would only be worn by geeks. As a geek I'm open to wearing geekier watches, but I think this one could have mass appeal.
I don't wear time pieces as much as I did when I was younger, and I'm extremely picky about what I put on my wrist, however this watch struck me with its simple approach to the complex problem of delivering rich information to a small screen on your wrist.
What I appreciate about this concept is its balanced nature. The information display is unobtrusive, and even when there are notifications on "screen" you can still see what time it is. At the same time, the display is information rich without being overwhelming (with the map view being perhaps the only exception).
I like this concept in the way I like the concept of a hovering car. It looks wonderful. I wonder why no car manufacturer makes one. Oh wait, it's not possible. Same thing goes for this watch.
It looks pretty and all. But what about the battery? If the screen is always on it will drain your battery. Who wants a watch that you have to wake up? What about the circular display? As far as I know low energy, high pixel density, circular displays do not exist. And about the dark interface, that won't look good in the bright outside light.
display could activate based on movement. Similar concept to siri activating when you hold your phone to your ear.
I understand. But how does the watch figure out if you want to look at the watch or you just use your public transport pass?
I find everything about this design philosophy regressive. The UI doesn't even reference the fact that the display is round.
aesthetics are on-point, but that ui would be unusably small in real-life dimensions.
The icons are terrible, and the interface looks like a nightmare to navigate. Imagine trying to use this thing at real scale.
Tried my hand at a circular smart watch a while back: https://medium.com/design-ux/830502386c64
Who wants to fiddle with little knobs, squinting at a microscopic interface, when you could just ask the watch what the weather is and have it tell you.
I’d expect this solution from Samsung or Blackberry, not a forward-thinking company like Apple.
This is totally my personal opinion, but I don't think audible interactions are the answer for a watch. The only reason I wear a watch is to keep track of the time in meetings without looking rude by pulling out my phone. The last thing I'd want is my watch blurting out the time or weather in this situation.
I also never use Siri, because I feel like an idiot talking to my phone when there are other people around.
An on-screen interface 100% required for any smart watch that I would purchase.
TAKE ALL MY MONEY!
This watch design is not gonna pass any kind of usability test. Images look nice though—gets the people riled up.
Take my MONIES