24 comments

  • Zander BradeZander Brade, 6 years ago

    Personally, I think it was a huge risk by Ben. And I wouldn't recommend this for everyone, unless you're truly passionate about shipping something. But some risks pay off.

    I like Hessian.

    0 points
    • Liang ShiLiang Shi, 6 years ago

      I think it was an interesting investment in time. I do personal projects when I get free time to fill my portfolio with things where I have total creative freedom. So if at the same time, I can potentially make money -- why not?

      0 points
  • Julien Pelletier, 6 years ago

    I'm happy for you Andrew, but I think there's something wrong here. How can a pre-made brand identity can be relevant and suitable to my product/place/startup ?

    0 points
  • Andres AcostaAndres Acosta, 6 years ago

    This is exciting news. If the transition and implementation is successful this opens the door to a new chapter in identity design.

    0 points
  • Andrew Liebchen, 6 years ago

    The big question maybe is this a one-off novelty event? Or is this idea have legs for the rest of us?

    0 points
    • Jake Lazaroff, 6 years ago

      Maybe I'm missing something, but why is "plug 'n play" use of a stock brand a good thing? How is this different from just buying a premade logo from LogoMaid?

      1 point
    • Liang ShiLiang Shi, 6 years ago

      I totally think that there may be room for more designers to do this. This is an interesting concept. Some startups spend tons of time and money with agencies trying to nail down the perfect image. If you can find something your brand aligns with, I think paying X amount saves a lot of headache and time.

      0 points
  • ポール ウェッブポール ウェッブ, 6 years ago

    Whoah.

    0 points
  • Tierney CyrenTierney Cyren, 6 years ago

    Call me ignorant, but what is Hessian? I've dropped out of Twitter altogether, so if it is known mainly because of Twittwit I'm not surprised that I don't know what it is.

    0 points
  • Jeffrey KamJeffrey Kam, 6 years ago

    This is so fucking exciting. Seriously. I mean, we've watched design rise in importance over the years and it's literally equally as valued as engineering these days. This could be a huge event.

    0 points
  • Jenni LederJenni Leder, 6 years ago

    wow. that is amazing.

    0 points
  • Andrew Liebchen, 6 years ago

    Keep your fingers crossed, unless you're a hater.

    0 points