I don't understand the point of hi-jacking the scroll event when they could have just played a fucking video.
OH, you want a user to be able to hop back and forth the information? Just add breakpoint links to markers.
It's like a worse version of watching a video. This trend is stupid.
Love that they were willing to do all the photography needed to get the 360 views of each and every little piece and component. As with most sites like this, however, I found myself just wanting to scroll and scroll and watch the things move around, rather than stop and digest any of the content. When I did stop to read, the copy felt really redundant. I get that the creative brief said to play up the "Engineers + Artists" thing, but don't hit me over the head with it on every single section.
My index finger is tired.
Most of it looks really blurry on retina. Still, really nicely done.
It looks really blurry on non-retina too, sadly.
I generally severely dislike this scrolling-based animation stuff, but this one is incredibly well done, almost nailed it. Perhaps a little more wriggle room around the "stop" point where you read the blurbs. Just twice as much "space" before it moves again would be nice.
This would be much better as a video. The site alone, according to my tests, is roughly 63MB and logged about 1500 requests! That's absolutely terrible.
IMO the story they are telling would be much better if served via a different form, a video, even flash perhaps.
I was hoping not to see anymore of these this year.
just be done with it and upload a 50mb video so I can drag the play head back and forth.
Nice design aside, the only behavior this encouraged was scrolling to the bottom, skipping past all the content I guess they want me to read.
It was quite smooth on my Mbpr, really enjoyed the experience.
Maybe they are low quality images because of performance reasons?
Really impressive design and development work. The performance leaves much to be desired, though. I was getting ~15fps on my game development rig.
Definitely a site which got the web design community talking about it. Was that the intention Sony?
Here is my look under the hood of Sony's Be Moved, if you are curious how it was build.
It's remarkable work. Lot of sweat, coffee and Project Manager's tears must have been spilled while producing this website.
But I'm 100% with Pasquale, just above... WHY DON'T YOU PLAY A F* VIDEO? Why are you making me scroll during 5 minutes to learn more about your company, and your vision, and your "We're not just engineers, we're artists too" bullshit?
Budget leftovers at the end of 2013? *Let's make a website. *
At the very least, the animations are delightful.
I'm glad they have a stripped back mobile version. The desktop site weighs 51.5Mb. Ouch.
I'm on Mid-2011 Air and the site is unusable.
The graphics are amazing but it's very slow on my mbp. Sad because I really enjoy this kind of graphic
Doesn't work too well if you have a portrait browser size, a lot of the text is cut off down the sides.