ASK DN: Email Editor as a service? Best way for clients to build emails from a template?

6 years ago from , Associate Creative Director

The large company that I work for sends a lot of email but through our own internal system. However.. creating the emails is a pain, especially for normal staff. I have been trying to find an Email Editor as a service type online app. I love the editor Mailchimp has built for instance... but we don't need or want to send through their platform. It seems like all of the big guys (Campaign Monitor, Constant Contact, MailChimp, etc) are priced and built to only allow sending through their servers.

Has anyone seen a good online or offline email editor that could support editing prebuilt templates and then generate HTML that could be copied to a separate sending platform? I've seen a few desktop apps that do this as well but nothing cross platform yet.


  • Ovi Demetrian Jr, 2 years ago

    We've built an editor that is ESP agnostic and integrates into any kind of template within minutes. It's straight-foward drag and drop editing and you can invite anyone to build emails and make content updates. Check it out at blocksedit.com and let me know what you think!

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  • Tom WoodTom Wood, 6 years ago

    We use Eloqua, but again I don't have personal experience in working with the platform so can't say if it suits all your needs.

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  • Sean HendricksonSean Hendrickson, 6 years ago

    Campaign Monitor has their service for agencies here. Yes, they send them through their own servers but that's kind of a good thing since they work hard to keep them from being blacklisted.

    Another alternative is to maybe build a system around WordPress using a plugin. I can't really vouch for the reliability of such a service, though.

    The two that popped up looking for a self-hosted service are ActiveCampaign and Sendy. Those are probably more in line of what you're looking for.

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    • Dakota Chichester, 6 years ago

      Thanks for the suggestions Sean. I've actually looked into Campaign Monitor, Active Campaign, Sendy and most of the other large ones. And I agree in a lot of cases sending through them is better for staying off blacklists but unfortunately not everyone is able to do that. Some companies and organizations are large enough that email is sent internally to tens of thousands and so it never even goes out of an internal network.

      I hate to have to reinvent the wheel and build an entire responsive email newsletter builder when so many have done such a good job at it.

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