Ask DN: Going into 2020, what do you think of the new ZARA logo?

1 month ago from , Developer/Designer at Studio Sonoya

I admit it... I was one of the many who mocked the new ZARA logo at the start of 2019. It looks so "wrong", at least according to the rules in my design books. But having seen it on real clothes instead of in isolation on-screen over the last year, I think it's growing on me. It might now even be one of my favorite logos of all time... don't @crucify me.