12 comments

  • Jim SilvermanJim Silverman, 1 month ago

    The “y” and “!” of the logo are both set at an angle of 22.5 degrees, a forward tilt that suggests a sense of momentum and excitement.

    wow good thing they didn't tilt it to 23 degrees. can't go too wild with it.

    21 points
  • Jared KrauseJared Krause, 1 month ago

    I'm just impressed this wasn't designed in a weekend by a new CEO and a couple of interns

    7 points
  • Nelson TarucNelson Taruc, 1 month ago

    I grew up admiring Bierut as a designer, but first Slack and now Yahoo! are major letdowns. It feels like his team is coasting on Pentagram's reputation and history, rather than pushing boundaries and forging a mark that can endure. It's presented nicely, but at the end of day, this Yahoo! logo is safe, generic and unmemorable.

    5 points
  • Jon WhiteJon White, 1 month ago

    The logo looks great in my opinion. The branding examples however looks very uninspired.

    3 points
  • Adam Hayman, 1 month ago

    It looks fine I guess. My initial thought was "What's the point?" Didn't they just redo the logo a few years ago? I feel like Yahoo has bigger problems right now than their brand identity.

    3 points
  • Thomas Michael SemmlerThomas Michael Semmler, 1 month ago

    2014 called and they want their long shadows back.

    2 points
  • Christopher Chae, 1 month ago

    looks like Monday.com

    0 points
  • Scott ThomasScott Thomas, 1 month ago

    I am more impressed with the applications. I wouldn't mind owning that pair of socks.

    0 points