Ask DN: What is a "Product Designer"?

over 7 years ago from Rolando Murillo, Co-founder @ Sensive

  • Travis VocinoTravis Vocino, over 7 years ago

    That reminds me of a time when we used terms like "etailer" and "ecommerce."

    Those days are long gone. Products are products. People use technology interfaces as much, or more, than they use a well-designed physical thing.

    2 points
    • Account deleted over 7 years ago (edited over 7 years ago )

      Those days are long gone. Products are products. People use technology interfaces as much, or more, than they use a well-designed physical thing.

      You cant just discredit all the real product designers out there and appropriate their title. I would be mega pissed if I was designing actual things like microwaves, bikes, watches, etc for a living and some digital schmucks steal my title. LOL! But yea, I get it..you make products too. Still I gotta say, normal people outside of the tech space don't say or see it as 'products'..they see 'apps' , 'websites' and 'features'. So i'm still on the fence about this. Needs a few more years to become a commonplace term I guess.

      0 points
      • Travis VocinoTravis Vocino, over 7 years ago

        What's the difference? Your title is "Designer." There was certainly a time when people would have thought you designed furniture or clothing.

        0 points
      • barry saundersbarry saunders, over 7 years ago

        That's true, but then I imagine people don't think of furniture designers, whitegoods manufacturers, watchmakers, motorcycle engineers as 'product designers' either.

        Also i imagine a lot of watchmakers are working with digital schmucks given the push for smartwatches, and motorbike engineers have been dealing with interface designers (and controls engineering) since the invention of the speedometer.

        'Product designer' is a useful way of differentiating a strategic, UX and business-process heavy design specialisation from 'digital designer' or 'UI designer' specialisations. A product designer is probably going to spend more time in Excel / Project / Omnigraffle and workshops than Photoshop or Sketch. More gap analysis and business projection than kerning and grids.

        Sure, 'designer' can cover both roles, if you're making small talk at a party, but they are different roles with very different skillsets.

        0 points