Site Design: New Shopify.com(shopify.com)

over 7 years ago from Brad Cerasani, Design and front-end at Black Pixel

  • Brad CerasaniBrad Cerasani, over 7 years ago

    Interesting, I must've caught an A/B test.

    The new site that I saw had a much more refined homepage, with two distinct tracks: 'Sell Online', and 'Sell in store'. There was some full page width video with a colour wash, and all type was Brandon Grotesque instead of Proxima Nova, if I recall correctly.

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