BT unveils new logo after 3 years of work(theguardian.com)

1 month ago from Valter Simão, Product Designer

  • Wouter RamakerWouter Ramaker, 1 month ago

    I think it's unfair to judge the amount of work that went into this redesign on just the one visual that has come out. These large organisations often have a lot of stakeholders, and a big part of the design process in managing and aligning them.

    Also, I'm sure we'll see other visuals based on this logo soon.. for example: BT Sport

    2 points
    • Greg DGreg D, 1 month ago

      you're in the wrong place if you want people with balanced opinions on branding

      3 points