We AB tested having a sticky add to cart button (sticky won)

almost 2 years ago from Devesh Khanal, Conversion Strategist at GrowthRock.co

  • Gabriel Sturk, almost 2 years ago

    We already knew that the conversion increase when the add to cart's being visible above the fold. And now some of the largest ecoms in Sweden are changing over to sticky add to cart buttons so I'm convinced it's the right way to go!

    0 points