Uber rebrand(uber.design)

over 4 years ago from Carlos Px, carlospx.com

  • matt michelsonmatt michelson, over 4 years ago

    Would have loved to see something less linear - maybe emphasize the curvature of the U, compositionally, to suggest a change of direction without being quite so brutally straightjacketed and blocky. The humanist vibe of the photography and vector illustration clash with the heavy black box minimalism, but i agree with others here that it's a functional palate cleanser.

    0 points