WeTransfer Acquires Paper & Paste(wetransfer.pr.co)

3 years ago from Casper Lourens, Product Designer at WeTransfer

  • joe andersonjoe anderson, 3 years ago

    If you look at Box and Dropbox you can see a similarity in WeTransfer's strategy. There is a "big fight" to become the centralized source where work happens. Many companies are tackling this from different angles from Invision, to Slack, to Microsoft, etc. As companies get bigger and find traction they find themselves with A LOT of capital and a large userbase to work with. We still have seen nothing yet once you have a lot of the working classes data in one place once ML is applied.

    As designers its natural for us to think about always keeping things simple and having one core use, however as companies grow larger beyond that state there is a lot of money still on the table for them to capture. For VC funded/public companies this makes sense since they have to continuously grow in revenue for their shareholders no matter what. For bootstrapped founders like WeTransfer I imagine they get to a point where their money/lifestyle needs are met and they think about what more challenging things they can do to impact the world in some way.

    6 points
    • Jimmy HookerJimmy Hooker, 3 years ago

      Yeah I get that, I feel like that's fairly clear.

      I just wonder if it works. The FastCompany article linked elsewhere in this thread talks about how this strategy kinda bombed on Dropbox's part. Mailbox doesn't exist anymore, and I don't know anyone who uses Paper.

      Sometimes it goes well when companies step outside their wheelhouse, sometimes not.

      0 points
      • joe andersonjoe anderson, 3 years ago

        Yea I agree, it's extremely hard which is why a lot of companies end up not existing outside a certain amount of years. It can be pretty cool to see the ones that do last and why.

        0 points