How Dropbox is making their rebranding work(

over 3 years ago from Ariel Verber, Product Designer

  • Jackie Chui, over 3 years ago

    Exactly. Too many times research showed improved metrics between two designs with multiple varied factors, while may be only one or two things in the new design actually contributed to the success. It's too simplistic to conclude everything in the new design works better without drilling into what individual elements actually made it better.

    3 points