• Krzysztof Urbański, over 2 years ago

    You cannot 'don't have' a user experience, no matter if you design it or not. So it's just better to think it through and plan for it.

    But I never try to describe 'benefits of UX design', I always dig deeper into what exactly the customer needs. And, sadly, usually what customer needs is for someone to just draw the user interface and do it 'right', whatever that means. Still, it's better done by someone who does it for a living (and who already made most of the possible mistakes) than by someone who faces it for the first time in his life (founder, manager, programmer, etc.).

    2 points