Designer News
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over 5 years ago from Olivier Taillon, UX Designer @ Coveo
This is a pretty iconic brand in Canada so I think pretty much everyone in their target demographic would get the connection. If you check out their packaging you'll see the clear connection and that packaging has been around for awhile.
I figured as much. So this website only potentially helps those who are already aware of the product.
Designer News
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Nice site design – but as someone not familiar with their products, I have no idea what they do or sell? Sounds like some sort of healthy, simple grocery store items? Closed the tab confused..