• Gaël PGaël P, over 4 years ago (edited over 4 years ago )

    well if you can't trust the people creating the personas that's another matter :-P

    Also personas shouldn't be about "audience groups" they should be about people at the extremes in your spectrum of users. If you design for the edge-cases others in between will be mostly fine. (i.e. novice-intermediate-expert, value hunter-busy impulsive). This is why having the right interviewees is more important than the sample size.

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