Ask DN: Thoughts on the new Swarm app icon?

over 5 years ago from Daniel Archer, glasses, hashes, and a splash of bourbon. dev/design at naritiv.

  • Xavier BertelsXavier Bertels, over 5 years ago (edited over 5 years ago )

    On iOS, it is horrible. To me, it looks like the marketing department said “people don’t use our app enough, let’s change the icon”

    Really, I think it is a downgrade. Why would you want to make something that is beautifully simple and brings the message across more complex? The only reason I can think of is . . . marketing :-)

    I usually welcome new things – Spotify’s new green for instance, looked very beautiful and coherent to me. Not so with Swarm's new icon.

    2 points