Site Design: Campus Bubble(

4 years ago from Giovanni Hobbins,

  • Giovanni HobbinsGiovanni Hobbins, 4 years ago

    There is a system but it's pretty eclectic. The color palette is the five colors you see at the top and they are quite varied. The idea was to make a brand that could work well with nearly any color palette because our customers (universities) each have their own colors and they're proud of them.

    In terms of fonts it's Brandon Grotesque for headlines and Proxima nova for content.

    But I see what you mean. It's a bit of a visual overload and I should have been more disciplined about stripping things down and keeping it simple.

    1 point