Macaw sneak peek.(macaw.co)

over 6 years ago from David Hoogland, Founder / Designer Moonbase Co.

  • Stephen LovellStephen Lovell, over 6 years ago

    It's the first WYSIWYG that seems to overcome some long-standing issues in input vs. output.

    This still doesn't address the complexity with which many sites are built these days that often involves several different pieces. As Colm T. put it:

    "If we're working on a complex app that utilizes responsive design, responsive images, conditional loading, lazy loading, HAML, SASS and Rails, handing me a bunch of CSS styles outputted by a WYSIWYG editor is as good as useless."

    Interesting product, bad marketing.

    "Stop writing code. Start drawing it."

    "We wanted Macaw to write code you'd be proud enough to hand to developers."

    That's great, but I'm still a proponent that you shouldn't be designing websites if you can't code them. There's a level of understanding that you gain by being able to code. Knowing the boundaries and stretch-points can lead to very interesting and better design solutions. It's like a painter, who can't use paint…

    Did anyone else notice this bit at the bottom?

    "Macaw's powerful, patent-pending engine is called Alchemy and it can do some incredible things"

    WYSIWYGs take a step forward, and for all those out there hoping it will push out even better solutions in the competition, take heed there may be a patent in your way.


    All in all, the product is marketed as most useful to a web designer who doesn't want to learn the other half of his/her job.

    It would be better marketed as a product that enables rapid prototyping and testing of design solutions for seasoned developers/designers, with the added bonus that it can output basic code that could or could not be useful to you.

    Marketing aside, as a prototyping tool I'm liking what I see. I could easily see this being added to my workflow to test out an idea or implementation. Beyond that, I remain skeptical until I've gotten to actually put it to use a few times.


    This could be a good ramp for beginners in web design/development, allowing you to see the underlying code that is involved in what you design. I'd rather see it be a learning tool that bridges design and development, not another tool that believes it can eliminate coding and completely replace it with drawing.

    5 points