Does design even matter?(hackingui.com)

over 7 years ago from Noam Liss, Product Designer at InVision

  • Ryan ODonnell, over 7 years ago

    Thanks for sharing this! I had the same feelings while freelancing and shared in your frustration.

    I suspect most freelance designers feel this way to some degree because "design as a process" is a tough sell to clients. That sort of work is typically only possible when you have the luxury of retainer contracts or maintenance agreements.

    I went on and created my own company (with a fellow freelancer) and there was certainly an adjustment period between my mindset designing as a freelancer and now designing for my company.

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    • Noam Liss, over 7 years ago

      Thanks Ryan, Congrats on the company! Have you felt that working on your own product has improved you as a designer?

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      • Ryan ODonnell, over 7 years ago

        Very much so. The feedback loop keeps me humble.

        Being so close to something, learning who the customers/users actually are, understanding the product/market fit and trying to stay true to that -- these are the experiences that shape me as a designer.

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