16 comments

  • Denis RojcykDenis Rojcyk, over 2 years ago

    As with everything in design, it really comes down to your target audience, your app/web and vibe you are going for.

    • I have seen websites which overdid it and ended up looking chaotic.
    • I have seen websites which were heavily typo oriented and it brightened the feeling of the website and made them look friendly.
    • I have seen websites which used them sporadically and even then it completely missed the tone of the rest of the UI.
    • I have seen apps which used them to enhance the experience (for example rating of customer support?) and it worked well.
    • I also use one emoji on my website, and I think it looks pretty decent?

    So ... yeah, it depends.

    9 points
  • David ThornDavid Thorn, over 2 years ago

    In a lot of cases it reads like "How do you do, fellow kids?" to me. Or a little HAL 9000.

    The point of emojis is to convey emotion, and while they work on websites the same, 99% of the time I'm interacting with emojis is in the context of talking to a real person. When confronted with them on the web it just feels forced to me. I don't mind them, but they always just seem like a copout. Keep in mind my web use often has me on business sites that are inherently impersonal.

    2 points
    • Aaron Wears Many HatsAaron Wears Many Hats, over 2 years ago

      Agree. To add to your point, overall I find them unprofessional... I've been seeing more and more in email subject lines too, although that does make it easier to identify them as spam (or normies)

      0 points
      • JD Welch, over 2 years ago

        What does "unprofessional" mean in this context? I read a lot of comments to that effect reacting to Trello's introduction of emoji responses for cards and couldn't understand the underlying objection. Is there something inherently unserious in a pictogram?

        1 point
        • Aaron Wears Many HatsAaron Wears Many Hats, over 2 years ago

          Is there something inherently unserious in a pictogram?

          I believe so, personally. At least in the context of an email introduction etc.

          Put it this way, if you received a paper invoice from a financial institution in your mail box, how would a series of pictograms/emojis on the front of the envelope shape your impression of the company?

          0 points
          • JD Welch, over 2 years ago

            With my primary bank, which is an old British one, I'd probably think they're trying too hard, but in a harmless way. TransferWise, however, I wouldn't be surprised or offended at the flying-pile-of-cash emoji being deployed for, say, the notification of a transfer in progress. All depends on context and brand is my point. A blanket statement against a widely deployed, modern communication technique cuts off so many interesting possibilities.

            1 point
            • Aaron Wears Many HatsAaron Wears Many Hats, over 2 years ago

              I'd probably think they're trying too hard, but in a harmless way.

              I think this actually sums up what I'm feeling, to be fair.

              Personally, I've not seen any marketing (in a professional context) make use of emojis successfully in a way that I didn't feel that it was "trying too hard". I do certainly agree that the correct context is important, but in a user interface I haven't been blown away by anything.

              0 points
          • JD Welch, over 2 years ago

            Agree, though, that a crazy-face or pile of poo on a first-contact paper communication would go over poorly with most anyone.

            1 point
    • Corin EdwardsCorin Edwards, over 2 years ago

      The point of emojis is to convey emotion

      I don’t think that is true at all. Emoji can be used purely as shorthand symbols of objects, to denote urgency, described weather conditions, and so on...

      1 point
      • David ThornDavid Thorn, over 2 years ago

        Absolutely true.

        I think the point I was making poorly was that I use emojis in context of a personal relationship, with friends, coworkers, family, etc. Typically it is to humanize the message, not as a technique to try to convince someone that I'm very fun and relatable as in many websites or platforms that don't have that 1:1 human contact.

        1 point
  • James Young, over 2 years ago

    The only way I know what most emojis are is if I search for them so assuming I have even the slightest idea what one is meant to convey in a UI would drive me insane.

    I assume however that as an over 40 I wouldn't be the target audience of a UI that uses emoji.

    2 points
  • Lauren Olson, over 2 years ago

    Emojis can be misunderstood IMO. For example, I always think a thumbs up is sarcastic, no matter what context.

    0 points
  • Phil RauPhil Rau, over 2 years ago

    I don't like them built into the UI unless the UI is super simple like Quartz. HOWEVER I do really like how Notion uses Emoji. That shit is dope.

    0 points