• Payton Biddington, 5 years ago

    Vignelli Canon should be on this list :)

    1 point
  • Alex HoffmanAlex Hoffman, 5 years ago

    Interesting list – not sure if I would qualify all of those books being helpful for branding.

    Here's some that I would recommend to understanding branding.

    Positioning: The Battle for Your Mind

    Why Johnny Can't Brand: Rediscovering the Lost Art of the Big Idea

    1 point
  • Maggie W., 5 years ago

    Nicely curated list.

    0 points
  • Pablo StanleyPablo Stanley, 5 years ago

    Thanks for the list. Does anyone have recommendations for design research books? :)

    0 points