lol, this ad didn't age well.
Much like facebook's design.
Would you mind elaborating where and how Facebook's design hasn't aged well?
Sure, I'd say their design system was created in the days when it was just a simple social network and it cannot support just how greedy they became today, so things feel insanely cluttered with all the ads and 'features' they tried to cram in. From a visual standpoint, the dated aesthetics don't help either: everything has a border, text is tiny and cluttered together, there's no consistency - only tens of tiny menus and sub menus, there is no clear navigation but rather long lists of items spread out across the UI where you go to access different functions (take friend discovery for example: it's in the left sidebar, in between Messenger, create business page, games, live video or weather, it's at the top of the feed in between an ad and a suggestion for what you should do next, it's in the right feed sidebar (when you need 3 sidebars, you are doing something wrong) and it's in the right hand corner once you click on friend requests.
What I mean by it hasn't aged well is that this interface was created before facebook became what it is today and it shows at every corner.
Interesting, thanks for your input. I think everyone will agree that ads are the biggest "problem" for the user. As someone who has (compared to average numbers) relatively few connections there, the amount of content vs ads is astonishingly low.
Personally I think the navigation is fine as it is – I never had a problem finding the things I needed, nor did anyone ever mention this to me. And regarding the visual style I think they pretty much nailed it. The feed design, the top navigation and the sidebar is pretty great. And this has been updated over the years as well, including the icons. Why would borders be bad? I'd really like to see an example of a badly designed border. Tiny text: for an app that relies heavily on content, you can't just bump up the font-size to 20px. As much content as possible. That's why it's pretty dense as well. I think, given the constraints, they have done a marvellous job of having a very usable, but also beautiful product.
Mind you, I'm only talking about the main app screens, such as the feed, profiles, pages, event, etc… The one thing I'm completely dumbfounded by is the separate Messenger. The faux-iOS aesthetic pisses me off to no end, because it looks and feels so un-Facebook-like. They also managed to break so many conventions, I lost count. I try to avoid it as much as possible.
Looks very similar to the Muni logo.