Also, design work done in-house at Adidas I believe by Andrew Harrington, and Beeman Design http://www.beemandesign.com/
stunning identity work, Kraken has lots of potential designwise....... only thing is, this doesn't say hockey to me anywhere? no sticks? pucks? Not a hint? Wouldn't that help you promote if there was a hint rather than have to do so much work now to drill into the public's head that this is a new hockey franchise from seattle?