How do you work with copywriters to edit text in designs?

almost 3 years ago from , CEO & Co-founder at Avocode

Hello Designer News!

I’m currently doing research among designers, copywriters, and content editors on how they collaborate when it comes to copy in designs. Usually, I hear those teams use Google Docs or they give copywriters access to their Figma designs. What’s your case? Is it the same?

Full disclosure - we have built an experimental tool to edit copy in Sketch, Figma, and Adobe XD designs - in the browser.

I made a quick personal video to show you how it works: https://www.loom.com/share/6cec8f44739d4b678eea0e824b4c262a

If you’d like to try it, just let me know in the comments or email me at vu@avocode.com

Thanks in advance for your help!

PS: I know that there was Kopie.io, but it was recently acquired by InVision and it only works with InVision studio.


  • Filipe GonçalvesFilipe Gonçalves, almost 3 years ago

    Vu, this is awesome. I was an early user of Kopie.app. Unfortunately, the number of bugs really impacted our team's flow and we ended up abandoning it.

    This is still a problem and I'm happy to know you're working on it. I would like to try your tool in the upcoming weeks, if possible.

    By the way, if it helps, I asked a similar question over a year ago. Here's the thread: https://www.designernews.co/stories/101703-ask-dn-how-do-you-manage-ux-copy-and-translations-in-your-company


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    • Vu Hoang Anh, almost 3 years ago

      I'm excited to hear that! It's currently available at avocode.com. We haven't announced it yet though, so there are no marketing or help center articles yet. But I'd be happy to give you a demo. Feel free to email me, I can do the demo with you.

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  • Joseph Mueller, almost 3 years ago

    We use ditto in Figma. They are really doing a great job https://dittowords.com/

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  • Richard SisonRichard Sison, almost 3 years ago

    Wow that looks amazing! I'm pretty interested in kicking the tyres on it though I had a few questions:

    • Pricing and Viewers I'm not sure if this is still the case, and I can't confirm from the the pricing page, but if I'm the only designer with ~20 developers, which plan best suits us? Other tools have a contributor limit and unlimited guests which suits our needs given I'm the only regular "user". If we would have to get the Company plan (because that's the only one that mentions "unlimited guests"), then I still can't consider it because I just don't feel it makes sense to us.
    • New Feature: Write How easy is it to break the relationship with a text layer between Sketch to Avocode? I'm assuming it'd be smart enough to maintain the link after a layer rename or being placed in a group, but how about:
      • Local Symbols. Will the relationship still exist if a text layer is combined into a local symbol?
      • Library Symbols. If the text layer was in a Library Symbol and the layer structure changes or the symbol is refactored, will the changes still exist or will it revert to Sketch?
      • Overrides. Will a change in Write always override a text override if you pull in the "latest changes?"
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    • Vu Hoang Anh, almost 3 years ago

      Hey Richard! Thanks for your comment.

      Pricing We charge for both developers and designers in the Company plan. Guest users can only preview designs and comment on them. We don't charge for guest users. Zeplin and other tools also charge per user (both designer and developer) if you go with the organization plan. The organization plan allows any member to add/organize designs. The personal plan allows only one person to add/organize but you can add unlimited viewers to inspect the design. We've just recently changed the pricing, so if you have any question feel free to email me. We can also arrange a custom deal for you. Avocode Write is completely free on the other hand.

      Avocode Write It doesn't break the link at all. We're able to parse files, so we know what is a symbol and what isn't. And then we only replace the text string in the file. So if you pull the latest changes it will replace all the strings that were changed but the structure of the entire file remains. It only edits text in the file.

      The Library Symbol is currently not working because the ID of the layer changes, but we can fix that.

      Also, the auto layout is not yet supported.

      I hope that I was able to answer your question. Let me know if you'd be interested to try Avocode Write with your team! Thanks!

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  • Jason Kanzler, almost 3 years ago

    ooh very cool.

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  • Mark RedmanMark Redman, almost 3 years ago

    Looks interesting, good work.

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    • Vu Hoang Anh, almost 3 years ago

      Hey Mark! Thanks for your kind words. Would your team be interested in trying it out? Feel free to email me at vu@avocode.com to get access. Thanks!

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      • Mark RedmanMark Redman, almost 3 years ago

        No probs, good luck with the product. Its not something we would use but we also have a product for reviewing design content, but from a different angle, i.e. post design and not editing the actual designs... it's all about the right tool for the job.

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